ULI Social Media Copy

Urban Land Institute

Goal:

Create social copy announcing the inagural Apgar Thought Leadership Award Winner for four different platforms (LinkedIn, Twitter, Facebook and Instagram) for the social media director to post.

Solution:

Using the LinkedIn post as a base, I modified it to each platform's specifications. This samle also shows how I used four different tones that were platform dependent but still delivered the same message.

• Rodolfo Rodriguez Social Copy.pdf (85.3 KB)